Writing for the Web

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The Ultimate Guide to Promoting Your Music Online: A shameless plug for my book…

If you’re new here, you may want to subscribe to my RSS feed. Be sure to enter your band in our Socially Awesome Band of the Week contest and thanks for visiting!The world of online independent music marketing is getting more confusing every day. Sometimes it’s difficult for busy independent artists to quickly learn the […]

Popularity: 37% [?]

21Apr2008 | maxlowe | 1 comment | Continued
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7 Tips to Writing a Crowd Drawing MySpace Blog

So, you’ve decided to create a blog on MySpace - one of the single most effective ways to draw an audience to your profile. Before you get started, it is important that you know exactly what seven things you can do to ensure that crowd shows up though - otherwise, you will be left scratching […]

Popularity: 44% [?]

2Apr2008 | maxlowe | 3 comments | Continued
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How to Write a Band Bio for the Web

Your band’s biography is the essential welcoming point that connects your band’s profile, website, and music to a new visitor when they first visit one of your pages. You want that biography to be as detailed and interesting as possible. The wrong message can either bore or worry away new visitors while the right message can convince them to stick around and listen to a few more tracks. Here are a few tips to nailing that band bio the first time through:

Popularity: 63% [?]

19Mar2008 | maxlowe | 3 comments | Continued
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Sell More CDs - How to Increase Your CD Release Success by 600%!

I usually limit myself to a post a day, but I couldn’t wait to point out this post titled “Study: Blogs Trump MySpace for Selling Music” by Mack Collier over at mpdailyfix.com.
He’s talking about this study from NYU’s Stern School of Business that found blogging has a positive impact on the success of a CD […]

Popularity: 28% [?]

20Feb2008 | maxlowe | 4 comments | Continued
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5 Tricks They Didn’t Teach You in Music Marketing 101 That Will Change the Way You Think About Promoting Your Music Online

The Internet is a whole new world of promotional opportunities. Essentially everything you thought you knew about the business can be thrown out the window when you log into MySpace or any of a dozen other social networks to find new fans. Those bands that fail to make the essential adjustment are doomed to fail until they realize just how different everything is. For the rest of you, here are 5 essential tips that help you look beyond the basics of Music Marketing to find what you can really accomplish online.

Popularity: 16% [?]

5Jan2008 | maxlowe | 0 comments | Continued
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