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Don’t even think about becoming an artist without reading this article.
Kevin Kelly has published the most up to date and articulate expression of the economics behind the new music industry I can find anywhere.
In his post titled ‘1000 True Fans’, Kelly puts the power of social networking into dollar terms for your band.
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19Mar2008 | maxlowe | 0 comments | ContinuedBand Promotion 101 - Back to Basics
I’ve been meaning to write a post about the essential steps to the bigger ’system’ of the new music industry, not just the online component that we talk about alot on this blog.
Turns out Jimmy Shelter has already said it better than I ever could.
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19Mar2008 | maxlowe | 1 comment | ContinuedRead Tour Smart by Martin Atkins Now!
I thought I’d take a minute to switch from the regular topic of online music promotion to the tried and true offline epitome of breaking your band at the grassroots - touring.
Take a look at Martin Atkins’ Tour Smart, a must have book of touring secrets every artist should read before heading on tour. I bring this up because a lot of you have been talking to me about ideas for promoting your summer tour on the internet.
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19Mar2008 | maxlowe | 0 comments | ContinuedTouring? List your gigs on your Wordpress blog with Gigpress!
If you’re new here, you may want to subscribe to my RSS feed. Be sure to enter your band in our Socially Awesome Band of the Week contest and thanks for visiting!If I thought it was possible, I would confess to being madly in love with this plugin designed for any band using the Wordpress [...]
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19Mar2008 | maxlowe | 0 comments | ContinuedLearn Music Marketing Success Strategies from Mark Joyner Himself!
Internet marketing legend/guru/all around pro Mark Joyner has put together a complete course on promoting your music on the internet for only $97. Granted, that’s more than 3 times the price tag of my Ultimate Guide to Promoting Your Music Online, but come on. It’s freakin’ Mark Joyner!
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25Feb2008 | maxlowe | 0 comments | ContinuedLeap Year 2008 - How Are You Going to Spend Your Extra Day?
If you’re looking to better understand the world of MySpace, Facebook, iLike, viral marketing, blogging, social networking and how other bands like yours are using these tools and the concept of’ ‘Web 2.0′ to reach fans who really dig their music, you owe it to yourself to at least read the FREE chapter I’m giving away. It gives a quick overview of some of the services and ideas we cover together later in the book.
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25Feb2008 | maxlowe | 2 comments | ContinuedEastCoastSummit.com Knows What’s Up!
Woke up this morning to find that the folks over at EastCoastSummit.com had linked back to maxlowe.net - thanks folks!
If you haven’t heard of EastCoastSummit, it’s a blog based site where musicians - particularly those from North America’s eastern seaboard - can network with other artists, promote their music and keep in touch with the [...]
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22Feb2008 | maxlowe | 0 comments | ContinuedELECTROGARDEN.com Launches Indie Music Portal and Social Network
The folks over at ELECTROGARDEN.com moved their site into its next phase yesterday when they announced they’ve finished more than a year’s worth of beta testing and design.
Although they’ve been around since 1999, we have yet to see whether this site will be able to attract listeners and fans over and above artists themselves.
Here’s an [...]
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21Feb2008 | maxlowe | 1 comment | Continued








